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Item type:Publication, INTENTIONS TO CONSUME DIETARY SUPPLEMENTS AMONG GEN Y: EXTENDED PLANNED BEHAVIOUR MODEL(2025-01-01) ;Chaichana, Chutima ;Kot, Sebastian ;Khalid, BilalChaveesuk, SinghaThe attention drawn by COVID-19 in terms of health improvement has included usage of dietary supplements; it is viewed as a means of boosting immune systems and hence supporting a better overall physical condition, The research intends to establish the determining aspects of the intention to consume dietary supplements among those of Gen Y. Extended theory of planned behavior was adopted to develop the framework for this study. The empirical study used primary data generated from Gen Y individuals aware of their consumption. A total of 449 respondents were collected and data were analyzed using structural equation modeling (SEM). The results indicated five positive and significant influences on the consumption of dietary supplements by Gen Y: the perceived behavioral control over the use of supplements; need for supplement consumption; health information-seeking behavior; perceived social pressure; and trust in the supplement brand. It is evident that attitude toward dietary supplements significantly mediates the relationship between the social media subjective norm and health information seeking and the intention to consume the dietary supplements. Despite increasing studies on dietary supplement consumption, not much has been done on the aspects influencing intention to consume dietary supplements on the part of Gen Y. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, The model of White Supply Chain Management for sustainable performance in the food industry(2024-12-30) ;Suksanchananun, Waraporn ;Kot, Sebastian ;Chaiyasoonthorn, WornchanokChaveesuk, SinghaResearch background:The evolving business sector, driven by environmental factors and social pressure such as natural capital, global competitiveness, etc., necessitates continuous improvement and adaptation. The study presents White Supply Chain Management (WSCM), which incorporates ethical, social, and environmental practices into supply chains to enhance competitiveness. WSCM expands on Green Supply Chain Management (GSCM) by integrating principles of ethics and social responsibility towards achieving the SDGs. The variables include social pressure, ethical management and corporate social responsibility, promoting holistic sustainability across all supply chains. Purpose of the article: The study's objectives were to examine the validity components of WSCM in the food sector, analyze the influence of WSCM on the long-term effectiveness of the Food Industry, and examine the WSCM model to see how it promotes long-term effectiveness in the food business. Method: The research used a quantitative survey design to elicit responses from a sample group of 664 respondents, selected using a lottery-based random sampling method with 2–3 key informants per factory, typically occupying middle to high-level executive positions. The test tool was a structural equation model. Findings & value added: The results show that WSCM and sustainable performance (SUS) are much improved by social pressure. WSCM further improves SUS. The findings emphasize the need for food sector stakeholders to interact with their publics (both internal and external), maintain ethical standards, and leverage supply chain analytics for transparency. Theoretically, the findings show how societal pressure drives sustainability through WSCM, therefore addressing issues outside of conventional Green Supply Chain Management. The study focuses on the necessity of implementing an integrated framework for managing the supply chain, comprising ethical, social, and environmental factors, and advises future research to test the WSCM framework in additional sectors and investigate its long-term effects on sustainability. - Some of the metrics are blocked by yourconsent settings
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Item type:Publication, The impact of competitive strategy on enterprise performance: An empirical study of small and medium-sized manufacturing enterprises(2024-01-01) ;Feng, Qi ;Kot, Sebastian ;Chaveesuk, SinghaChaiyasoonthorn, WornchanokThis study investigates the relationships between competitive strategy, innovation, corporate governance structure, capital structure, human capital, and enterprise performance in small and medium-sized manufacturing enterprises (SMEs). The research is based on the Competition Theory. The survey research design includes 506 valid responses from SMEs in China. Structural equation modelling was employed to analyze the responses. It revealed that competitive strategy positively impacts performance, with innovation and human capital as key mediators. Corporate governance and capital structure also mediate these relationships, supporting various strategic management theories. Additionally, the environment moderates the impact of competitive strategy on performance, highlighting the need for adaptability in dynamic markets. These findings offer theoretical substantiations and practical insights for enhancing SME performance through strategic planning. Future research should employ longitudinal approaches and integrate objective data to explore these dynamics further. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, The Economic Shockwaves of the Russia-Ukraine Conflict and Energy Sources Prices – The Impact on International Energy Markets(2024-01-01) ;Kot, Sebastian ;Piontek, BarbaraKhalid, BilalThe Russia-Ukraine conflict has raised concerns regarding the stability of the global energy sector, considering that Russia is a big player in the industry, producing and exporting crude oil and natural gas globally. This study aimed to empirically investigate the impact of the conflict on the prices of energy sources in international markets. The analysis was conducted using secondary data. The data was for prices of various commodity products, including diesel, petroleum, natural gas, and crude oil. The data was collected on multiple international markets for periods from January 1, 2021 to November 30, 2023. The analysis was conducted using trend analysis and event study. The capital asset pricing model (CAPM) was adopted to run the event study analysis. The results indicated that immediately after the Russian invasion of Ukraine, major energy products such as US crude oil, European crude oil, and the global energy index experienced a sharp rise in price, followed by significant price volatility over the following up to seven months. The review of OPEC energy prices also indicated an increase in prices, and volatility was experienced in countries producing and exporting oil products. The event study further revealed that there was a sharp increasing trend immediately after the event date and an upward trend for more than ten months after the event, resulting in the highest prices recorded in the event window. The study suggested three policy implications-conflict should serve as a wake-up call on diversification of energy sources, investment in alternative, sustainable and green sources of energy to reduce the dependence on oil, and promotion of international cooperation on energy security. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Evaluating Competitiveness in the Supply Chain Management of Small and Medium Scale Enterprises(2022-09-01) ;Muangmee, Chaiyawit ;Kassakorn, Nuttapon ;Khalid, Bilal ;Bacik, RadovanKot, SebastianThis research investigated Supply Chain Management (SCM) in Small and Medium Enterprises (SMEs) in Thailand, Slovakia, and Poland and compared the SCM practices among the three countries. The sole purpose was to first determine the various factors that influence SCM operations and SCM practices in each of the countries and then find out whether there is a difference among the three countries in terms of SCM operations and practices. The study was conducted using primary data collected from SME management personnel from the three countries. A structured questionnaire was used to collect the data using a 5-point Likert scale. The data was analyzed using multi-group Structural Equation Modeling (SEM). The results of the study indicated that supply chain management practices and operations adopted by the small and medium enterprises in Thailand, Slovakia, and Poland were invariant. The environmental sustainability elements in SCM and the social aspects of sustainability in SCM have positively influenced SCM practices in all countries. The study recommended that SMEs in the countries should consider adopting the factors that support SCM, operationalizing the SCM through enhancing the capabilities of the end-user, and vitally taking into consideration the environmental sustainability elements in SCM, such as environmentally-friendly production processes, taking action towards waste management, and adopting production processes that inhibit the emission of harmful substances into the atmosphere by encouraging the implementation of policies that foster the use of renewable energy sources in production. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Sustainability of Rubber Farmers Cooperatives: Empirical Evaluation of Determining Factors(2022-01-01) ;Nuanphromsakul, Kajohnjak ;Szczepańska-Woszczyna, Katarzyna ;Kot, Sebastian ;Chaveesuk, SinghaChaiyasoonthorn, WornchanokThe study investigated the factors that influence rubber farmers' cooperatives from the perspective of sustainability in Thailand. The research adopted a quantitative survey methodology with data purposively collected from 434 Thai rubber farmer groups. The variables included trust, sustainability, perceived value, satisfaction, loyalty, and brand image. The model was evaluated using Confirmatory Factor Analysis (CFA), while Structural Equation Modeling (SEM) was used to assess the hypotheses. The results indicated that the sustainability of the rubber farmers' cooperatives as a corporate entity is influenced by brand image, loyalty, and satisfaction. Trust was also found to have a significant effect on the satisfaction and loyalty of the rubber farmers' cooperatives. The research recommended that to enhance the sustainability of the rubber farmers' cooperative's brand image, loyalty, and satisfaction should be improved. The research's drawback is that it only looked at the rubber farmer cooperatives of Thailand as a corporation, and therefore, these factors should be taken into account when applying these results outside of this scope. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Students’ use behavior towards e-learning tools during COVID-19 pandemics: Case study of higher educational institutions of Thailand(2021-12-01) ;Muangmee, Chaiyawit ;Kot, Sebastian ;Meekaewkunchorn, Nusanee ;Kassakorn, NuttaponTiranawatananun, SomyosThe research purpose was to conduct an empirical investigation into students’ use behavior of e-learning tools during the COVID-19 pandemic, a case study of higher educational institutions in Thailand. The study applied the UTAUT2 theoretical model. Primary data was collected using a structured questionnaire from a total of 1,493 students across institutions of higher learning in Thailand. Structural equation modelling (SEM) was conducted using AMOS. The findings indicated that student’s behavioral intention to use e-learning tools is positively and significantly influenced by performance expectancy (β=0.22, p<0.05); effort expectancy (β=0.14, p<0.05); social influence (β=0.20, p<0.05); facilitating condition (β=0.50, p<0.05); hedonic motivation (β=0.35, p<0.05); learning value (β=0.51, p<0.05); and social distance (β=0.46, p<0.05). Similarly, behavioral intention by the students to use e-learning tools have a positive and significant effect on actual use of e-learning tools (β=0.82, p<0.05). Learning value and social distance had the largest positive effects on the student’s behavioral intention to use e-learning tools. It is important for the higher education institutions in Thailand to consider them. They are major factors driving students towards adopting e-learning tools during disruptions as witnessed during the COVID-19 pandemic period.
