KMITL

Permanent URI for this communityhttps://dspace.kmitl.ac.th/handle/123456789/1

Browse

Search Results

Now showing 1 - 10 of 10

Some of the metrics are blocked by your
consent settings
CULTURAL TOURISM: FACTORS INFLUENCING THE TRANSMISSION OF CULTURAL AND CULINARY HERITAGE IN PHUKET, THAILAND
(2026-01-01)
Phrammanachot, Montita
;
Louhapensang, Chaturong
;
Piromgarn, Thanate
;
Sompoangeon, Saneh
;
Egwutvongsa, Songwut
Culinary wisdom is an essential part of a culture as it signifies the way of life, belief system, traditions, the environment, and social contexts of communities. Phuket has been recognized as a UNESCO City of Gastronomy and a primary tourism city in Thailand, with a highlight in the cultural diversity of food reflecting the way of life from birth to death. Food also plays a crucial role in local rituals as well as festivals, during which wisdom i s transmitted from generation to generation. Understanding the elements that influence local food culture and wisdom will lay the groundwork for the long-term preservation, development, and perpetuation of this precious heritage. This knowledge will enable the continuous presentation of its value to a broader audience, as well as foster a sense of pride in the unique identity of the local commu nity. Furthermore, it will aggressively promote cultural heritage conservation and the development of gastronomic tourism, which can provide sustainable economic benefits and enhance the international reputation of the city. Thus, factors influencing the transmission of cultural and culinary wisdom in Phuket were studied. In the study, data were collected from 1,200 pe ople using a simple random sample (400 local people, 400 Thai tourists, and 400 foreign tourists). The findings were evaluated using both exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). Research results revealed that 5 factors have an influence on the inheritance of cultural and culinary wisdom in Phuket for Thai and foreign tourists, including 1) knowledgeable chefs representing their culture in cooking, 2) the authenticity of recipes and cooking, 3) heritage food that is subject to cultural and societal influences, 4) inheritance, and 5) the locality of ingredients. All 5 factors can be applied to promote the efficiency of gastronomy tourism for the image of Phuket's local food.
Some of the metrics are blocked by your
consent settings
Circular economy: the properties of fiber from Sansevieria stuckyi god–leb. Applied to green textile innovation based on eco-friendly local wisdom
(2026-01-01)
Yabdee, Sudakan
;
Kijmongkolvanich, Sirisyos
;
Egwutvongsa, Songwut
;
Piromgarn, Thanate
This mixed-method research examined the physical properties of Sansevieria stuckyi God–Leb. fiber for textile product design using a tensile testing machine, with the results subjected to multiple regression analysis (MRA) and exploratory factor analysis (EFA). Four factors were considered for textile product designs, including (1) local wisdom, (2) local economy, (3) creative economy, and (4) environmental sustainability. Sansevieria stuckyi God–Leb. fibers blended with rayon and cotton were optimal for the development of textile products. The fiber designs enhanced the quality of woven fabrics in the local community and promoted public interest in economic, cultural, and environmental opportunities through new textile products that align with the 21st century.
Some of the metrics are blocked by your
consent settings
Mind, Identity, and Material Culture: How Pottery Heritage Influences Collective Behaviour and Creative-Product Innovation in Ban Kruat
(2025-01-01)
Chueamklang, Kritsadakorn
;
Kijmongkolvanich, Sirisyos
;
Egwutvongsa, Songwut
;
Piromgarn, Thanate
The research investigates pottery heritage as a framework encompassing cognitive, social, and material dimensions, within the context of collective action and the generation of products and innovations in pottery art in Ban Kruat, Thailand, a community in Southeast Asia maintaining enduring ceramic practices. Drawing on perspectives from cultural psychology, material culture studies, and creative industry analysis, the study explores how embodied knowledge, inherited crafting techniques, and shared symbolic meanings in pottery production contribute to shaping individual identity and fostering communal creativity. Employing a mixed qualitative approach, including ethnographic observation, semi-structured interviews with potters, and artefact examination, the findings reveal that pottery heritage functions not merely as a preserved traditional craft but as a dynamic repository of social memory and a source of adaptive innovation. Data were collected from 100 registered community enterprise entrepreneurs, employing stratified sampling. A structured questionnaire with a 5-point rating scale (α=.921-.932) was utilised. Analysis included computation of means and confirmatory factor analysis (CFA). The study identified distinctive features of Ban Kruat pottery linked to its archaeological identity: 1) black-grey coloration, 2) durability, 3) coiling technique, 4) rounded bases, and 5) flared rims. To determine the clay composition, local clay was combined with pumice dust in a 2:1 weight ratio, yielding pottery with high strength (118.85 kg/cm2) and low water absorption (2.78%) following firing. Three key factors significantly influenced community enterprise entrepreneur satisfaction: aesthetics (=0.971), identity (=0.912), and materials (=0.888). Model fit indices indicated strong fit: Chi-square=74.349, df=65, p=.200, Chi-square/df=1.144, GPI=.911, NFI=.939, CFI=.992, TLI=.988, RMSEA=.038. The results indicate that intergenerational transmission of skills, ritualised production practices, and material engagement with clay enhance collaborative conduct, reinforce social cohesion, and support product diversification aligned with current market demands. By interlinking cognition, identity, and material culture, this research contributes to the broader discourse on heritage-driven innovation, demonstrating how traditional craft systems can sustain cultural continuity while facilitating creative product development in a globalised economic context.
Some of the metrics are blocked by your
consent settings
Extraction of Fibre from Young Bamboo for Application in Textile Production
(2024-06-20)
Sarikanon, Cholthicha
;
Piromgarn, Thanate
;
Egwutvongsa, Songwut
Natural bamboo fibres have the potential for use in the production of eco-friendly and sustainable textile ma-terials, and have numerous advantages over synthetic fibres. As such, the main aim of this study was to assess the benefits of using raw materials in textile production, including a reduction in energy consumed and time spent, and the reduced use of chemicals that impact the environment, suggesting a sustainable alternative to conventional materials. Thus, natural bamboo fibres exemplify a raw material that can be used in textile applications in various sectors. To investigate the chemical and mechanical separation of young 30–120-day-old bamboo fibres for the purpose of bamboo fibre extraction, experiments were conducted in which the concentration of caustic soda (NaOH) used to separate the fibres was reduced to 5 g/l at 100 °C for 90 min-utes, demonstrating that natural 60-day-old bamboo fibres can be separated effectively into single fibre. Fur-thermore, when natural bamboo fibres are combined with recycled polyester (r-PET) at a blend ratio of 30% to 70% (% by weight), respectively, the fabric’s unique textural characteristics during weaving make it suitable not only for the fabrication of various textile products, but also for a wide range of additional applications.
Some of the metrics are blocked by your
consent settings
CAUSAL FACTORS OF ACCEPTANCE SMART HOME TECHNOLOGY SYSTEM AMONG ADOLESCENTS IN ZHENGZHOU, HENAN
(2024-01-01)
Zhang, Yilin
;
Seviset, Somchai
;
Piromgarn, Thanate
Objective: This study aims to investigate the factors influencing the behavioral habits of adolescent users regarding the use of smart home products. Theoretical Framework: Smart homes represent an innovative integration of electronic devices within a private home environment, utilizing technologies such as the Internet of Things, automatic control, and network communications to enhance efficiency, energy conservation, and security. This study is grounded in the theoretical framework of technology acceptance models and behavioral intentions to understand the adoption of smart home technology systems among adolescents. Method: Qualitative research was conducted using a structured questionnaire to collect data from 390 users in Zhengzhou, Henan. The data were filtered to eliminate outliers. Descriptive statistics, confirmatory factor analysis, and structural equation modeling were employed to determine the style and scale of smart home product design and the relationship between user attitudes and usage behavior. Results and Conclusion: The study found a direct and positive relationship between smart home product attitudes and teenage users' behavioral intentions. Additionally, it revealed that user personal capabilities significantly predict the actual adoption of smart home technology systems among adolescents. The findings provide valuable insights for designing smart home technology systems and products tailored to adolescent users in Zhengzhou, Henan, contributing to the advancement of management practices in the field of smart home technology. Originality/Value: This study contributes to the advancement of science in the field of smart home technology by revealing causal factors influencing the acceptance of smart home technology systems among adolescents in Zhengzhou, Henan.
Some of the metrics are blocked by your
consent settings
ZHUANG BROCADE FOR DEVELOPMENT AND ITS IMPLEMENTATION TO ENABLE THE FUTURE VIABILITY IN SOUTHWEST CHINA
(2024-01-01)
Yan, Xue
;
Seviset, Somchai
;
Piromgarn, Thanate
Purpose: 1.To study the factors affecting the development decline of Guangxi Zhuang Brocade. 2.Put forward the methods of sustainable development of Zhuang brocade to the problems existing in its development. Theoretical reference: The methods of sustainable development of Zhuang brocade are studied through folk art, design, and project implementation. Method: After comparative analysis, this paper combined with the market and future of Zhuang brocade puts forward four design methods that can help Zhuang brocade. They upgrade the development of Zhuang brocade from four aspects: product design, process production, publicity and sales, and market expansion. Results and Conclusion: This paper puts forward eight ways which can bring positive influence on the sustainable development of Zhuang brocade. Conclusions are drawn from multi-dimensional research and practical projects, and the possibility of future sustainable development of Zhuang Brocade is discussed. Implications of the research: Find out the sustainable development method of Zhuang brocade through research. Enhance the public's awareness of Zhuang brocade, so that Zhuang brocade can be better inherited and developed and is more suitable for modern people's life. Value: Combined with the market and future of Zhuang brocade, this paper puts forward four design methods that can help Zhuang brocade. This research has a guiding effect on the development of Zhuang brocade and puts forward very referential opinions for the sustainable development of Zhuang brocade.
Some of the metrics are blocked by your
consent settings
Development and Evaluation of the Efficiency of a Stainless Steel Electrostatic Outdoor Air Purifier
(2024-01-01)
Wisutthiphaet, Narongsak
;
Seviset, Somchai
;
Piromgarn, Thanate
The objective of this research is to design and test a stainless-steel air purifier prototype using electrostatic principles for eliminating dust in outdoor areas. The prototype consists of stainless steel and an electrostatic particle precipitator, a high-voltage direct current source, and a control system. air flow This fan system draws sample air into the system through an electrostatic particle collector for particle charging and sedimentation to improve clean air quality. Test the particle sedimentation performance of the prototype using ANSI/ AHAM AC-standard test methods. 1-2015 with an aerosol particle generator inside a test room size 6×6×3 m. A dust measuring device was used inside the test room. The results of the experiment found that the particle sedimentation efficiency value of the prototype air purifier developed by the prototype air purifier developed Particle sedimentation efficiency was achieved in the test time of 120 minute.
Some of the metrics are blocked by your
consent settings
ANALYZING THE FACTORS AFFECTING SALES OPPORTUNITIES FOR PROCESSED MEAT PACKAGING IN THAILAND
(2024-01-01)
Akkaratananpong, Sarunpong
;
Piromgarn, Thanate
;
Kijmongkolvanich, Sirisyos
;
Egwutvongsa, Songwut
Objective: The objective of this study is to analyze the retail market potential of processed meat products in Thailand and establish a structural equation model. Entrepreneurial SMEs registered commercially in Thailand. Theoretical Framework: This research applies a packaging design concept that can meet the needs of modern consumers. The new packaging must have the following characteristics: 1)It must create a positive feeling while consumers use it. 2) Must have low production costs. 3)Must be able to arouse consumer interest. 4)has a beautiful layout Method: This research is applied research consisting of 5 steps: 1) Data collection step. 2) Design process 3)Trial use process 4) Evaluation process 5) Steps for analyzing and presenting factors that affect. This research uses the following statistics: 1) Mean 2) Standard Deviation: SD 3) Exploratory Factor Analysis: EFA 4) Confirmatory Factor Analysis: CFA 5) Multiple Regression. This research analyzed data using the SPSS program and the Amos program. Results and Discussion: The results of this research show the importance of 4 factors that influence the increase in consumer satisfaction: Factor 1 design guidelines, Factor 2 access to products, Factor 3 identity, Factor 4 understanding of the future of the retail market with the likely direction of the market. All four factors are important to the opportunity to sell processed meat products in the Thai retail market. Research Implications: The research results reveal the influence of 4 factors that together influence the level of consumer satisfaction. By knowing the interrelationship of these 4 factors, which is considered a fact arising from this research. Therefore, small entrepreneurs in Thailand can apply all four factors to designing their own processed meat packaging. And there is an opportunity to increase the sales volume even more in the future. Originality/Value: The results of this research contribute to knowing the factors that influence the level of consumer satisfaction with processed meat products available in the retail market of Thailand. This fact helps reduce the inequality in competition between small and large operators in the processed meat retail market of Thailand. Therefore, it is an important part that helps increase the competitive potential of small entrepreneurs in the future.
Some of the metrics are blocked by your
consent settings
Creativity: Studying the identity of processed meat packaging for retail entrepreneurs in Thailand
(2024-01-01)
Akkaratananpong, Sarunpong
;
Piromgarn, Thanate
;
Kijmongkolvanich, Sirisyos
;
Egwutvongsa, Songwut
The aim of this research was to compare the newly developed processed meat packaging in Thailand’s retail market and to study the factors affecting consumer purchasing decisions. In this study, a mixed methods approach was applied using a structured questionnaire, in which the alpha coefficient was good (0.903), as the research tool. The collected data were analyzed using the Statistical Package for the Social Sciences (SPSS) and AMOS programs. The packaging comparison results showed that consumers’ satisfaction with the newly developed processed meat packaging led to increased satisfaction. In addition, three factors affecting the new packaging design were identified, which is consistent with the empirical data, and showed discriminant validity that could be applied to separate the factors used to evaluate the customers’ feelings in the retail market. The results also indicated that shelf life extension, product differentiation, and convenience of portability were the vital components affecting consumer purchasing decisions. Thus, entrepreneurs can adapt these three factors to the marketing strategies development of their processed meat packaging in order to maximize the distribution opportunities for their sustainable economic stability in Thailand’s retail market.
Some of the metrics are blocked by your
consent settings
Green Economy: Community Pottery Development Process from Kradong Volcanic Rock Powder for the Sustainable Development of Communities in Thailand
(2023-05-01)
Piromgarn, Thanate
;
Ariyakuare, Kittisak
;
Egwutvongsa, Songwut
The aim of this research is to establish a pottery production process from volcanic rock powder in Ban Kruat District, Thailand under the concept of the green economy operation by using research tools such as structured interviews as well as Exploratory Factor Analysis (EFA) and Multiple Regression Analysis. Moreover, it was found that the mixing ratios of pumice powder at 50%, local soil at 20% and kaolin at 30% with a shrinkage rate of 14%, water absorption of 1.88%, and a hardness of 304.75 kg/cm2, having been fired at a temperature of 1,190 °C is considered a suitable ratio. In the same way, when transferring the production process of new pottery to the community in Ban Kruat District for production and distribution with the evaluation of consumer satisfaction, it can be summarized that there are six factors that affect consumer satisfaction: 1) Local Identity, 2) Uniqueness of the Materials, 3) Identity from Khmer Art Influence, 4) Factors in Lifestyle and Local Beliefs, 5) Functional Factors that Correspond to the Era, and 6) Factors of Current Market Conditions. Thus, these six factors have a predictive value of 61.365 (KMO =.533), and the results are as follows: F = 88.808, P = 0.000, R = 0.858, R2 = 0.736, Adj R2 = 0.728, SEE = 0.320, Durbin-Watson = 1.919. Therefore, the regression equation is defined as Ŷ = -2.528 + .345(X<inf>1</inf>) + .277(X<inf>2</inf>) + .287(X<inf>3</inf>) + .354(X<inf>4</inf>) + .373(X<inf>5</inf>) + .392(X<inf>6</inf>), and it was concluded that all six factors affect consumer satisfaction towards pottery made from new types of volcanic rock powder with statistical significance at .01.

KMITL

Browse

Filters

Settings

Sort By

Results per page

Search Results