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Subject: search.filters.subject.Green IT adoption

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    Item type:Publication,
    Green support and the use of information technology products
    (2018-01-01)
    Kurkoon, Pakvalit
    ;
    Pimchangthong, Daranee
    ;
    Boonjing, Veera
    Nowadays people need technology in their daily life. This fact involves endless manufacturing of IT products. It increases the environmental problem. Concerned parties know that green IT products and green businesses are eco-saviors. The problem is lack of the green knowledge. This paper proposes and tests a framework that predict consumer intentions to support eco-friendly IT products and businesses. Structural equation modeling techniques was employed for hypothesis testing. The result suggests that to gain support from consumers, there are five criteria: belief in the benefits of a green IT, voluntary spending extra price, green-labels recognition, environmental concerns and influence from green policies/culture. However, social influence was insignificant in the intention to support green IT products. Increasing educational experiences and age strengthen the skepticism about the green IT benefits. The resources sacrifices become stronger with the higher educational experience. The influence of environmental concern is strengthener along with age.
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    Environmental awareness in information technology adoption and consumer intention to support green businesses: Research agenda for empirical study
    (2016-01-01)
    Kurkoon, Pakvalit
    ;
    Pimchangthong, Daranee
    ;
    Boonjing, Veera
    This agenda scrutinizes the individual perspective and awareness of environmental impact when purchasing and using IT products, the influence of society on IT-product use, the individual's attitude towards green-imaged businesses and the influence of green-imaged business policies. This study referenced communication theories and information system success models as the basis to break down the framework into three phases; Green IT Introduction, Green Individual Acceptance and Green Organizational Impact. This agenda suggests that a consumer will purchase or use environmentally friendly IT products if he/she acknowledges the benefits of protecting and preserving the environment while being willing to spend more money and time, accept reduced product capability and understand the meaning of eco-labels. In addition, the role that peers and superiors play in individual decisions and awareness of which behaviors damage the ecosystem are also elements. Moreover, how willingness to purchase or use green IT product leads to the support of green-imaged businesses.