KMITL

Permanent URI for this communityhttps://dspace.kmitl.ac.th/handle/123456789/1

Browse

Search Results

Now showing 1 - 10 of 13

Some of the metrics are blocked by your
consent settings
NEXUS MODELING OF TRAINEES’ SATISFACTION IN A SCIENTIFIC WRITING CONTEXT: AN EMPIRICAL INVESTIGATION
(2025-01-01)
Pusvitasari, Rita
;
Viriyavejakul, Chantana
;
Sumettikoon, Piyapong
Purpose – Scientific writing is one primary way scientists disseminate their discoveries to the broader scientific community. International journals’ extensive scope and stringent peer review procedures have earned them the gold standard for academic publications. However, writing in reputable international journals and publishing them is no easy task. This prompted various online courses to assist researchers in overcoming writing obstacles and raising the caliber of their work to the point where it is acceptable for publication in esteemed publications. The study had two goals: (i) to investigate the correlations between perceived self-efficacy, enjoyment, motivation for courses, online course design, time management, Technology Acceptance Model (TAM), and satisfaction with E-courses, and (ii) to examine whether the motivation for courses and perceived self-efficacy moderate time management. Methodology – This study employed a quantitative approach and randomly selected 184 trainees from Indonesia who took online courses for scientific writing. The questionnaire to gather the quantitative data used a five-point Likert scale format. Descriptive statistics were obtained using IBM’s SPSS 25 statistical software. The statistical program Smart-PLS 3.0 was used to handle the data analysis, and it used structural equation modeling to assess the measurement model and test the hypotheses. Findings – The measuring methodology supported the study constructs' convergent and discriminant validity. Three factors directly impacted Indonesian trainees' perceptions of the ease of use of e-courses: perceived self-efficacy, enjoyment, and online course design. Furthermore, there was a negative and significant moderating effect on motivation and the relationship between time management and perceived enjoyment. However, the relationship between online course design and time management was positively moderated by perceived self-efficacy. It was found that 69.9% of the variance in online course satisfaction could be explained by exogenous factors, such as perceived self-efficacy, enjoyment, and online course design, influencing perceived ease of use. Significance – E-courses in scientific writing assist in improving writing and getting published in reputable journals. Apart from enhancing the academic quality of one’s writing, they helped in networking and gaining a reputation abroad. Besides, it encourages Indonesian researchers and the Indonesian Ministry of Education, Culture, Research, and Technology to develop a more evidence based national development framework that serves as a basis for more effective policy development and decision-making. The impact of perceived self-efficacy on perceived usefulness was found to be negligible. On the other hand, perceived usefulness and simplicity were positively and directly impacted by both perceived enjoyment and online course design. The TAM was not significantly affected by course motivation, although time management was. The satisfaction of trainees was also positively and indirectly impacted by the following four external factors: perceived self-efficacy, perceived enjoyment, course motivation, and online course design.
Some of the metrics are blocked by your
consent settings
The Intention to Use Innovative Compliance Application for Thai-Listed Companies
(2024-09-20)
Chalermnon, Pattarasupang
;
Vuthisopon, Sujira
;
Saengnoree, Amnuay
;
Deebhijarn, Samart
This study explores the intention to use innovative compliance applications among Thai-listed companies, focusing on a novel technology introduced to companies listed on the Stock Exchange of Thailand (SET). The research employs the Technology Acceptance Model (TAM) as its theoretical foundation, utilizing a quantitative approach. Data from 360 capital market law compliance officers in Thai public companies listed on the SET was analyzed using structural equation modeling. The study identifies four key factors impacting user satisfaction and intention to use the application: perceived ease of use, perceived usefulness, trust, and innovation quality. Results reveal significant relationships between innovation quality, user satisfaction, trust, and the intention to use the application. Findings demonstrate the connection between TAM variables and technology adoption in the legal sector, particularly for capital market law compliance officers. Innovation quality, user satisfaction, and trust emerge as the most influential factors, in that order, affecting the intention to use the application. This research contributes to understanding user perceptions and intentions regarding compliance software, potentially guiding future developments in regulatory technology for Thai-listed companies.
Some of the metrics are blocked by your
consent settings
CAUSAL FACTORS OF ACCEPTANCE SMART HOME TECHNOLOGY SYSTEM AMONG ADOLESCENTS IN ZHENGZHOU, HENAN
(2024-01-01)
Zhang, Yilin
;
Seviset, Somchai
;
Piromgarn, Thanate
Objective: This study aims to investigate the factors influencing the behavioral habits of adolescent users regarding the use of smart home products. Theoretical Framework: Smart homes represent an innovative integration of electronic devices within a private home environment, utilizing technologies such as the Internet of Things, automatic control, and network communications to enhance efficiency, energy conservation, and security. This study is grounded in the theoretical framework of technology acceptance models and behavioral intentions to understand the adoption of smart home technology systems among adolescents. Method: Qualitative research was conducted using a structured questionnaire to collect data from 390 users in Zhengzhou, Henan. The data were filtered to eliminate outliers. Descriptive statistics, confirmatory factor analysis, and structural equation modeling were employed to determine the style and scale of smart home product design and the relationship between user attitudes and usage behavior. Results and Conclusion: The study found a direct and positive relationship between smart home product attitudes and teenage users' behavioral intentions. Additionally, it revealed that user personal capabilities significantly predict the actual adoption of smart home technology systems among adolescents. The findings provide valuable insights for designing smart home technology systems and products tailored to adolescent users in Zhengzhou, Henan, contributing to the advancement of management practices in the field of smart home technology. Originality/Value: This study contributes to the advancement of science in the field of smart home technology by revealing causal factors influencing the acceptance of smart home technology systems among adolescents in Zhengzhou, Henan.
Some of the metrics are blocked by your
consent settings
The Mobile Payment Acceptance Model of Chinese Residents
(2021-06-23)
Chen, Shulan
;
Chaiyasoonthorn, Wornchanok
;
Chaveesuk, Singha
The rapid development of the Internet in China has changed the modes of payment among the Chinese residents. Nowadays, the mobile payment users in China take up 60.93% of the Chinese population. However, there are still 416 million non-netizens in China. In the future, China's mobile payment market will seek further expansion. In addition, with the further development of digitalization and the circulation of the digital RMB, the Chinese mobile payment, which is represented by Alipay and WeChat Pay, will suffer from huge impacts. In this paper, based on the technology acceptance model, planned behavior theory, system security, trust, and demographics, a conceptual framework is established to analyze the acceptance of mobile payment in China and find out the determinants that affect the use of mobile payment. The outcome of this paper not only provides a theoretical framework for subsequent scholars to further study the determinants of Chinese residents' mobile payment, but also provides a theoretical basis for mobile payment operators to retain and expand the mobile payment market.
Some of the metrics are blocked by your
consent settings
Factors Affecting Intention to Use of Government Websites in Thai Elder: The Webqual Model
(2020-10-06)
Nilpong, Rattanaporn
;
Thanasopon, Bundit
The main objective of this research is to identify factor affecting the intention to use of government websites among Thai Elderly. The proposed model was framed by the Webqual conceptual framework. From the literature review we were able to identify 7 factors, namely Completeness of Information, Tailored Communication, Navigation, Ease of Understanding, Multimedia, Trust and Response time. We argue that these factors directly influence elder people's intention to use government websites in Thailand. The data were collected with a questionnaire asking 250 elders in Thailand. A total of 88 valid questionnaire copies were analyzed using multiple regression analysis. The results suggest that Completeness of Information, Tailored Communication and Trust are significantly and directly affect Thai elders' intention to use government website. These could help the government in their effort to digitalization the services and improve the accessibility and quality of services for elder people in Thailand.
Some of the metrics are blocked by your
consent settings
Factors influencing reuse intention of e-payment in Thailand: A case study of promptpay
(2020-01-01)
Ladkoom, Kobthong
;
Thanasopon, Bundit
Thai e-commerce is growing rapidly in the past few years. The driving factors for the rapid growth arise from increased Internet and mobile phone use as well as improved e-payment and logistics. Thai government has come up with a national e-payment initiative called “PromptPay” with an aim to reduce the use of cash and catalyze the adoption of e-payment in Thailand. However, the use of e-payment in Thailand is still lagged behind other countires. The objective of this research is therefore to identify factors influencing reuse intension of e-payment in Thailand and their antecedents. For our preliminary study, we survey PromptPay 100 users in Bangkok and analyze the data using PLS-SEM technique. The results suggest that satisfaction and attitude positively impact reuse intention of PromptPay. In addition, perceived usefulness is found to be a driver of user satisfaction and positive attitude towards PromptPay, while positive confirmation affects satisfaction. However, trust is unexpectedly found to be insignificant to reuse intention of PromptPay. Our proposed conceptual model offers an alternative model studying e-payment adoption in other context, while our findings could help Thai government in planning their strategy for improving the diffusion rate of PromptPay in Thailand.
Some of the metrics are blocked by your
consent settings
Cloud computing classroom acceptance model in Thailand higher education’s institutes: A conceptual framework
(2018-09-22)
Chaveesuk, Singha
;
Wutthirong, Phayat
;
Chaiyasoonthorn, Wornchanok
In the era of digitization, higher education institutes and universities are strengthening to provide a new way of virtual technologies and electronics for learning and teaching. Cloud computing technology is currently considered to become an integral part of the educational experience and will have a significant impact on the learning environment. This innovative technology has been applied to cloud-computing learning system and has facilitated the development of cloud computing for classrooms. With the development of the cloud computing classrooms, improving students’ attitudes is quite significant to adopt and use cloud computing classroom, however, student behavioral intention using cloud computing remains unclear among higher education institutions in Thailand. Limited studies integrating and analyzing factors influencing user acceptance of cloud computing classroom in higher education are investigated for guiding in students’ adoption decision. Thus, this study review significant factors that could affect user acceptance of cloud computing classroom and develop a conceptual framework of cloud computing classroom acceptance model in higher education’s institutions in Thailand. A conceptual framework developed is theoretically based on Technology Acceptance Model (TAM) and Service and System Quality (SSQ). This framework provides a comprehensive understanding of the potential factors influencing the students’ behavioral intention and the use of cloud computing classrooms.
Some of the metrics are blocked by your
consent settings
The model of mobile payment system acceptance on social networks in Thailand: A conceptual framework
(2018-09-22)
Chaveesuk, Singha
;
Wutthirong, Phayat
;
Chaiyasoonthorn, Wornchanok
Mobile technologies and social media are rapidly increasing and initiating to provide interesting and beneficial new products or services. This technology has led to a significant revolution in modern trading systems towards more successful commercial formats. With these innovative technologies, mobile commerce or social commerce is used as successfully commercial formats to achieve their sales and profits. To gain attention in global, mobile payment (m-payment) has changed to become a key activity for digital economy. The m-payment system enables users to pay for goods or services. The Thai government policy promotes the use of mobile payment services. However, these m-payment services are now undergoing the adoption process. More and more consumers use their mobile applications however the new method of financial payment has had limited consumer interest. Adopting m-payment is relatively low compared to the adoption of recent forms of payments. Limited research has been undertaken to identify the factors affecting the use of the mobile payment in the new electronic environment. Drawing on the technology acceptance model, IS success model, and trust, this research is to develop a conceptual framework to analyze users’ acceptance of m-payment systems on social networks for identifying and explaining potential factors affecting intention to use and user satisfaction of m-payment, together with the mediating effect of usability towards the actual use of mobile payment on social networks.
Some of the metrics are blocked by your
consent settings
An acceptance model of mobile banking
(2018-06-20)
Sathitwiriyawong, Chanboon
;
Phuttaraksa, Pornnapa
This paper examines the influence of five external variables regarding the acceptance of mobile banking based on technology acceptance model (TAM) and trust model. They are system quality, self-efficacy, subjective norm, structural assurance, and compatibility. The population samples are retail bank customers residing in Bangkok who have experience in mobile banking services. Structural equation modeling is used to evaluate the causal relationship in the proposed model. The results of path coefficient analysis indicate that the acceptance of mobile banking is mainly influenced by behavioral intention to use. The acceptance of mobile banking can be explained by behavioral intention to use by 40 percent. Furthermore, compatibility emerged as the most powerful factor influencing the behavioral intention to use compared with the other factors.
Some of the metrics are blocked by your
consent settings
The acceptance model of hospital information systems in Thailand: A conceptual framework extending TAM
(2018-06-15)
Sombat, Paneepan
;
Chaiyasoonthorn, Wornchanok
;
Chaveesuk, Singha
Technological advancements continue their development and improvement in living standards. Information technology plays a crucial role in the public health by increasing service standard. Hospital information systems (HIS) could improve healthcare quality, increase service efficiency, and manage and maintain data accuracy. Regarding a significant policy on Thailand's digital economy, the Thai government has launched and implemented HIS across the country to provide healthcare services. However, limited users are known about the benefits and challenges of HIS acceptance in many hospitals. Therefore, this research will generate a framework to explore the user's willingness to use HIS in Thailand. This framework is developed by integrating Technology Acceptance Model (TAM) combined with Task Technology Fit Model (TTF), Personal Innovativeness in the domain of Information Technology (PIIT) and Self-Efficacy (SE). The contribution of this framework is to build a proposed model of HIS acceptance used to investigate potential factors affecting the use of HIS in Thailand.

KMITL

Browse

Filters

Settings

Sort By

Results per page

Search Results