Lalaeng, Chanyaphak
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Preferred name
Lalaeng, Chanyaphak
Main Affiliation
Email
chanyaphak.la@kmitl.ac.th
4 results
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Item type:Publication, The Relationship Between Organizational Politics and Organizational Citizenship Behavior in The Management Perspective: Evidence in Thailand(2024-01-01); ; Hongsakul, BharisThis study explored the relationship between Organizational Politics (OP) and Organizational Citizenship Behavior (organizational citizenship behavior for organization (OCB-O) and organizational citizenship behavior for individuals (OCB-I). Survey data was gathered from 398 employees work in manufacturing company in Chonburi province. PLS-SEM was used to test the research hypotheses. Results revealed that OP has a negative relationship with OCB-O and OCB-I. Based on these findings, this study recommends that the manufacturing company in Chonburi province should eliminate or reduce OP practices as much as possible in their organizations. The limitations of this study and recommendations for future research are also provided. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Digital transformation as a bridge from ‘Leadership-People-Market’ to competitive advantage and sustainable growth of logistics service providers in Thailand(2026-07-01); Ingard, ApinyaThis study examined the mediating role of digital transformation (DT) in the conversion of organizational potential-entrepreneurial leadership (EL), human capital (HC), and entrepreneurial market orientation (EMO)-into tangible organizational outcomes among logistics service providers in Thailand. The conceptual framework was grounded in the resource-based view (RBV) and dynamic capabilities theory, positing that leadership, people, and market orientation can generate competitive and sustainable advantages only when effectively enabled through digital change. Data were collected from 303 logistics organizations across Thailand via a structured questionnaire, and the relationships among variables were analyzed via partial least squares structural equation modeling (PLS-SEM) via SmartPLS. The results indicate that digital transformation (DT) acts as a fully mediating mechanism linking EL, HC, and EMO to CA and SG. The results provided strong empirical support for all six hypothesized mediation paths, indicating that digital transformation functions as a key mechanism that channels the effects of entrepreneurial leadership, human capital, and entrepreneurial market orientation toward enhancing competitive advantage (CA) and sustainable growth (SG). The overall model demonstrated satisfactory explanatory power and predictive relevance, confirming the robustness and theoretical consistency of the proposed relationships. The findings underscore that the integration of leadership capability, human capital development, and market orientation with digital initiatives contributes significantly to organizational performance in the Thai logistics sector. Consequently, this study not only enriches the theoretical understanding by linking dynamic capabilities with digital transformation but also provides practical guidance for logistics managers to design a digital roadmap that strategically connects “leadership-people-market” with digital processes. This connection fosters both immediate competitiveness and long-term sustainability, serving as a model for digitally driven growth in emerging economies. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, The Impact of Environmental and Components of Tourism on Community Participation in Ecotourism: Evidence from The Community Leaders of Thailand(2025-01-01); ; Hongsakul, BharisThis research aims to 1) study the level of opinions consist of environmental factors, components of tourism factors and community participation in ecotourism. 2) Study environmental factors that have a relationship with community participation in ecotourism and 3) Study the factor components of Tourism that have a relationship with community participation in ecotourism. The sample size included 367 community leaders in Koh Tao, Surat Thani, Thailand. Statistics used for data analysis descriptive statistics include percentage, average, and standard deviation. Inferential statistics include correlation analysis. The research results found that the environmental factors had a high level of opinion. As for the factors of tourism components and community participation, the opinions were at a moderate level. As for the analysis of the relationship between environmental factors and tourism component factors, it was found that they have a positive relationship with community participation with statistical significance at the 0.05 level. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Structural Equation Modeling of Green Economy Outcomes in Thailand’s Manufacturing Industry(2024-08-03); Hongsakul, BharisThis research aimed to analyze the causal relationship model and outcomes of the Green Economy in Thailand’s manufacturing industry. Data was collected through a questionnaire targeting small and medium enterprise (SME) operators in the Thai textil e manufacturing industry, who are registered as legal entities and SME members. The statistical analysis involved confirmatory factor analysis (CFA) and structural equation modeling (SEM). The major findings revealed that the structural model was well-aligned with the empirical data. The study demonstrated that the Green Economy, market effectiveness, and competitive advantage all had significant positive effects on business performance. Further analysis showed that the Green Economy directly influenced market pressures and competitive advantage. Additionally, the study identified positive direct relationships between market pressures, green dynamic capabilities, and socially responsible leadership with the Green Economy.