The effect of tangible and intangible service quality on customer satisfaction and customer loyalty: a SEM approach towards a five-star hotel in Thailand

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dc.contributor.authorUtid Tamwatin
dc.contributor.authorJirasek Trimetsoontorn
dc.contributor.authorWanno Fongsuwan
dc.date.accessioned2025-07-21T05:55:42Z
dc.date.issued2015-01-01
dc.identifier.doi10.1504/jgba.2015.074019
dc.identifier.urihttps://dspace.kmitl.ac.th/handle/123456789/5040
dc.subjectCustomer Satisfaction
dc.subjectStar (game theory)
dc.subject.classificationCustomer Service Quality and Loyalty
dc.titleThe effect of tangible and intangible service quality on customer satisfaction and customer loyalty: a SEM approach towards a five-star hotel in Thailand
dc.typeArticle

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