The study of the local community products (OTOP) website characteristics toward buyer decision using eye tracking
| dc.contributor.author | Nagul Cooharojananone | |
| dc.contributor.author | Krittika Akasarakul | |
| dc.contributor.author | Thipsuda Wongkhamdi | |
| dc.contributor.author | Phonkornkrit Pruetthiwongwanich | |
| dc.contributor.author | Kanokwan Atchariyachanvanich | |
| dc.date.accessioned | 2025-07-21T05:59:02Z | |
| dc.date.issued | 2017-12-01 | |
| dc.identifier.doi | 10.23919/icitst.2017.8356434 | |
| dc.identifier.uri | https://dspace.kmitl.ac.th/handle/123456789/6941 | |
| dc.subject | Tracking (education) | |
| dc.subject | Social network (sociolinguistics) | |
| dc.subject.classification | Digital Marketing and Social Media | |
| dc.title | The study of the local community products (OTOP) website characteristics toward buyer decision using eye tracking | |
| dc.type | Article |