Enhancing Online Customer Engagement for Zhang Yiyuan Tea Products: An Analysis of Convenience, User-Friendliness, Customer Support, and Security Assurance in the Online Purchase Process
| dc.contributor.author | Haoran Zhao | |
| dc.contributor.author | Nuttawut Rojniruttikul | |
| dc.date.accessioned | 2025-07-21T06:09:46Z | |
| dc.date.issued | 2023-08-25 | |
| dc.identifier.doi | 10.1145/3625469.3625476 | |
| dc.identifier.uri | https://dspace.kmitl.ac.th/handle/123456789/12751 | |
| dc.subject | Customer engagement | |
| dc.subject | Customer intelligence | |
| dc.subject.classification | Digital Marketing and Social Media | |
| dc.title | Enhancing Online Customer Engagement for Zhang Yiyuan Tea Products: An Analysis of Convenience, User-Friendliness, Customer Support, and Security Assurance in the Online Purchase Process | |
| dc.type | Article |