Perceived Augmented Realism and Technology Fluidity: Enhancing Purchase Intentions in Mobile Augmented Reality Shopping Among Chinese Consumers
| dc.contributor.author | Ludan Yu | |
| dc.contributor.author | Chatchai Chatpunyakul | |
| dc.date.accessioned | 2025-07-21T06:12:37Z | |
| dc.date.issued | 2025-02-21 | |
| dc.identifier.doi | 10.1109/csee64583.2025.00023 | |
| dc.identifier.uri | https://dspace.kmitl.ac.th/handle/123456789/14276 | |
| dc.subject.classification | Consumer Retail Behavior Studies | |
| dc.title | Perceived Augmented Realism and Technology Fluidity: Enhancing Purchase Intentions in Mobile Augmented Reality Shopping Among Chinese Consumers | |
| dc.type | Article |