E-framework for tourism product scoring

A tourism product score (or rating) biased by beneficial factors impacts other tourists' expectations and product satisfaction. Receiving unbiased scores of tourism products is the challenge in the tourism research field. Our research work, an E-framework for a tourism product scoring system, overcomes the issue of bias. The framework encourages multidisciplinary collaboration between social scientists and engineers to deliver unbiased indicators for tourism products. The system is online and auditable. Fuzzy logic is applied to translate satisfaction feedback into numerical data, which is then used as a product score. This paper presents a design framework and implementation detail called the Tourism Product Scoring System (TPSS). The framework was built based on cloud technology and tested in preproduction. TPSS will benefit the tourism industry by providing a reliable score on tourism products and supporting the tourism standard implementation.