Experiential marketing and business innovation affecting customer loyalty in cafe business
| dc.contributor.author | Suntaraporn Chawkradian | |
| dc.contributor.author | Chanyaphak Lalaeng | |
| dc.date.accessioned | 2026-05-08T19:22:26Z | |
| dc.date.issued | 2023-1-1 | |
| dc.identifier.doi | 10.2139/ssrn.4647718 | |
| dc.identifier.uri | https://dspace.kmitl.ac.th/handle/123456789/18534 | |
| dc.publisher | SSRN Electronic Journal | |
| dc.subject | Customer Service Quality and Loyalty | |
| dc.subject | Digital Marketing and Social Media | |
| dc.subject | Consumer Retail Behavior Studies | |
| dc.title | Experiential marketing and business innovation affecting customer loyalty in cafe business | |
| dc.type | Article |