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    THE FIVE-FACTOR MODEL OF SANDAL DESIGN
    (2025-01-01)
    Sompoangeon, Saneh
    ;
    Seviset, Somchai
    ;
    Egwutvongsa, Songwut
    The growth of the sandal market in Thailand is on the decline, with purchase behavior changing among young consumers. As a result, the factors of sandal design are currently changing as well. The objective of this research was to study the factors of sandal design using a quantitative method. The data were collected from 400 Gen-Z consumers aged between 18-27 years old in Bangkok, Thailand, obtained by multi-stage sampling. A self-administered online survey questionnaire with a structured interview was used. The data were analyzed by exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). The results revealed 5 factors of sandal design that meet the needs of Gen-Z consumers, i.e., aesthetic, functionality, symbolism, ergonomics, and innovation. Innovation was found to be the factor that most affected sandal design. According to the results, these factors can be applied to set a strategic plan for more efficient sandal design, which would be useful for product designers, manufacturers, and marketers of the sandal industry in Thailand.
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    Physicochemical, Nutritional, and Antioxidant Properties of Traditionally Fermented Thai Vegetables: A Promising Functional Plant-Based Food
    (2024-09-01)
    Pan-utai, Wanida
    ;
    Settachaimongkon, Sarn
    ;
    La-ongkham, Orawan
    ;
    Pornpukdeewattana, Soisuda
    ;
    Hamwane, Marisa
    Fermented plant-based products were gathered from various regions in Thailand and categorized into 10 types of traditional commercial vegetables. Different vegetable materials and natural fermentation methods influence the diverse physical, chemical, nutritional, and functional attributes of the products. All the traditionally fermented Thai vegetable samples collected showed physicochemical properties associated with the fermentation process, contributing to the nutritional and functional quality of the final products. Achieving consistent research results is challenging due to the intricate nature of food matrices and biochemical processes during fermentation. The roles of microorganisms, especially probiotics, are crucial in delivering health benefits through fermented foods. Traditionally fermented Thai vegetable foods contain high levels of total soluble solids, titratable acidity, and salinity in pickled shallot and ginger as a result of the natural fermentation process and the ingredients used. The research findings were confirmed using a hierarchical cluster analysis (HCA)-derived dendrogram pattern. The nutritional compositions, total phenolic contents, and antioxidant activities varied among the different types of vegetables. The correlations among lipid, protein, fiber, total soluble solid (TSSs), total titratable acidity (TTA), and salinity as potential biomarkers in fermented vegetable products were examined. The results suggest that traditionally fermented Thai vegetable products significantly impacted food research by enhancing the quality and preserving the authenticity of traditionally fermented Thai vegetables.