Moorapun, Chumporn
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Preferred name
Moorapun, Chumporn
Alternative Name
Moorapun, Chumpom
Main Affiliation
Email
chumporn.mo@kmitl.ac.th
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Item type:Publication, A Systematic Literature Review of Architecture Fostering Green Mindfulness(2023-02-01); ; ; ; Phaibulputhipong, PrimaGreen mindfulness seems to play an important role in promoting sustainability in architecture, but discrete areas of knowledge are still widely unknown. This study aimed to explore the publications that exist on the nexus between green mindfulness and architecture, and to find the architectural features that tend to foster green mindfulness. The study conducted a systematic literature review by searching publications from databases including Scopus, Google Scholar, and Thai Journals Online in September 2022. Five authors—one architectural researcher, two architectural professors, and two architects—independently reviewed the full-length articles to confirm their accuracy and objectivity. Eight articles were selected for examination by descriptive analysis showing the publication year, source, and citations of the articles. Thematic analysis was used to find the characteristics of the architectural atmosphere with the potential for fostering green mindfulness. Finally, only one study was found that was truly concerned with architecture and green mindfulness. This publication showed that mass and volume are associated with biophilic design, fascination with biophilic design, and affiliation with biophilic design. Material and object refer to natural material; light is in reference to natural light; and landscape and viewpoint suggest plants, greenery, and natural views, while details regarding color and sound were not explored. - Some of the metrics are blocked by yourconsent settings
Item type:Publication, The Hotel Architectural Design Factors Influencing Consumer Destinations: A Case Study of Three-Star Hotels in Hua Hin, Thailand(2024-08-01); ; This study employs a mixed-methods research design to explore the architectural design and service factors influencing consumer choices in three-star hotels in Hua Hin District, Prachuap Khiri Khan Province. Initial data were gathered through in-depth interviews with 60 architects, designers, and marketing experts to identify key factors. These factors were then used to conduct in-depth interviews with 70 Thai consumers and tourists. The qualitative data from both groups were analyzed using thematic content analysis to identify significant themes, while the quantitative data were assessed using chi-square goodness of fit tests to evaluate the significance of the identified factors. Findings indicate that aesthetic appeal, physical comfort, emotional comfort, and security and sensibility are critical in influencing hotel choice. These results provide valuable insights for hotel owners, designers, and marketers, emphasizing the importance of aligning hotel design and service offerings with consumer preferences. These factors will help create positive impressions, enhance satisfaction, and influence consumers’ decisions to choose and utilize hotel services.